Why Google Buzz Was Launched

Todd Jackson Product Manager of Gmail and Google Buzz is a much sought after person after the introduction of Buzz on the 9th of February 2010. Now let us see what Google Buzz is and what are its advantages.

Buzz is built right into Google and it can be explained as a new way to start a conversation and share interesting thoughts, ideas, links, and images. Due to the massive on-line trafficking, the social web has emerged as a mode for people to share their thoughts, update friends and relations as to where they are, and to stay connected.

Due to this heavy arrival of messages, tweets and other updates, it is becoming increasingly difficult for a person to sort and organize his mails and get to the most required and urgent mails immediately. Buzz has been introduced with just this purpose in mind, which is a solution to get to the required mails on spot, immediately.

Though Google has launched other tools for building social applications, like Open social, real time search. Social search etc, all these have been effective only to a certain category of people who are lucky to have time at their disposal. For the more busy and running round the mill kind of people, there had to be another tool which would take them directly and immediately to the mails on arrival.

Thus was the birth of Google Buzz. As it is built into Google, the advantage is that you do not have start from scratch by updating your friends list from the beginning. Google buzz brings your friends network to the surface by just buzzing and keeping on immediate reach the people you email or chat with the often. Buzz is also a tool for effectively sharing photos, and video links, both privately and publicly. An added advantage is that the new social network can be accessed from your mobile phone as well.

More information can be found at the Google Buzz Forum.

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