So many new bloggers get discouraged when weeks (or months) pass, and their blog still hasn’t generated the thousands of readers they’d hoped for. It really is a pity, because although they’d put in the hard work they’re not getting any results… all because of a couple of details- simple blog marketing tasks- that they’d overlooked. Had they done these quick and easy tasks, it’s likely they would have found a torrent of visitors.
What are these simple tasks? What does it take to get your blog read? Let’s look into some blog marketing ideas, which are known to pull in some serious traffic. Put aside the idea of having a blog “all about you.” Honestly- it’s been done far too much. Unless you happen to be a famous movie star, singer, or whatever Hollywood made of you, don’t expect many people to care about your everyday problems, much less read about it. A good start is to narrow your focus to a small slice of a topic area- a specific interest, or a specific hobby.
The next step would be to get involved in forums that relate to your blog topic, and simply socialize. You want people to know who you are, so make sure to set up your profile- photo, name, bio, etc… and especially your signature. Your signature is typically made of a short catch phrase, and a link- I recommend the link be to your blog! There’s no need to go around, telling people to look at your blog; simply chime in and become a part of the discussion. Every entry you make is a backlink to your blog, which people will follow if you sound knowledgeable (and often search engines too).
Check the forum’s page rank, too- you want to get involved in the most popular forums relevant to your topic. An easy way to do this is to ‘Google’ your main niche keyword and the word ‘forum.’ Look for forums with a few thousand or more members.
Another trick involves trackbacks and pingbacks. Mention other people’s blogs, and link to them with trackbacks and pingbacks enabled. What this does is notify the blog owners that they’d been linked to- and now they’re going to come and see what you said. Some of their readers will, too… yep! that means even more readers. Put this on turbo: target more popular blogs and do this- that means a LOT more readers.
Comment on other people’s blogs as much as you can. Don’t spam- take the time to read the post first. Most of the time, you can leave a backlink to your own blog. Especially if you have something good to say, people do follow these links to your blog (again, search engines too). It is best to target blogs relevant to your own (search them out just like above with forums). This way, you can enterprise on the targeted traffic it generates, and you will get repeat visitors.
The biggest thing to do is to keep posting on your blog. Your readers will constantly want something new to read- not the same stuff that’s been there for a month. Fresh new content is crucial to a good steady readership.
These are some basic steps should get you off to a good start, and will help generate more readers. There are ways to “automate” parts of your blog so you can focus on growing your readership even faster…
Jeromy is always searching for ways to help fellow Internet Marketers become more efficient, more effective, and reap more benefit from their online business. Ever wish you could automate those blog marketing tasks? Now you can: http://seomarketingbloglinkgenerator.dynamicrevelation.com/. Get your backlinks indexed with Pingback Optimizer.